Marketing Coordinator

                At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.

About the Client
Our client describes themselves as a fun, quirky, and close-knit brand with a lean, fully remote team spanning across multiple time zones. They are passionate about creating products that bring joy and learning to their customers, helping them accomplish things they once thought impossible. They are fast-growing, independent (no investors), and highly results-driven, but they prioritize meaningful work over busy-work. The team values creativity, humor, positivity, and collaboration, fostering an environment where everyone can contribute, take ownership, and have fun while doing it.

Culture Fit
The ideal candidate thrives in an autonomous, high-agency environment where initiative and creativity are encouraged. They are kind, trustworthy, and positive, enjoying collaboration with a team that values humor, respect, and personal accountability. They should be comfortable in ambiguity, willing to ask questions and raise ideas, and committed to doing high-quality work while helping the team continuously improve processes. A good sense of humor and appreciation for fun, lighthearted moments are a great match for the team’s vibe.

About the role
We’re looking for an experienced marketing coordinator with strong project management and communication skills. The ideal candidate is also familiar with DTC e-commerce marketing operations.

Responsibilities:
Marketing operations (90% of the role)
- Project manage marketing campaigns; tasks may include but are not limited to:
- Organize marketing assets and ensure product images are retouched
- Assign ad asset requests based on campaign briefs
- Coordinate with retention channels on development and execution of marketing assets
- Communicate with licensors for licensed launch asset approvals
- Collect post campaign recap from various marketing channels
- Prioritize tasks for Shopify developer
- Pull weekly marketing data (e.g., launch sales, marketing attribution data by channel, customer survey reports) and conduct basic analysis
- Project manage the execution of special projects (e.g., gift with purchase, merch)
- Execute product launches (e.g., set up PDPs on Shopify, load inventory, push products/collections live across all sales channels)
- Perform ad-hoc marketing execution tasks (e.g., updating certain transactional emails, maintaining asset naming convention on Google Drive)
- Create and update marketing SOPs, and continuously optimize marketing processes
- Conduct market research to identify trends, customer preferences, and potential opportunities for the brand

Merchandising, Content & Catalog Management (10% of the role)
- Manage product listings across all sales channels, ensuring accuracy and optimization of PDPs (e.g., descriptions, images, pricing)
- Oversee product catalog organization and updates, including discontinued products, back-in-stock alerts, and seasonal product rotations
- Assist in implementing A/B testing strategies for PDPs, collections, and site merchandising
- Monitor competitor merchandising and catalog strategies to identify opportunities for improvement
- Maintain product taxonomy and tagging within Shopify and other sales channels to ensure smooth navigation and discoverability

Skills:
- 3+ years of experience in DTC eCommerce brands
- Experience with Shopify
- Strong project management skills and understanding of how to prioritize tasks
- Strong organizational skills and keen eye for detail
- Strong written and verbal communication skills and ability to work collaboratively with a remote team
- Basic knowledge of eCommerce and marketing analytics (e.g., period over period trends, growth rates); ability to draw meaningful insights from data preferred
- Ability to work in a fast-paced startup environment in a remote capacity, managing multiple projects with tight deadlines and shifting priorities
- Familiarity with Google Suite (Gmail, Docs, Sheets)
- Availability from 9am-5pm in a US time zone (ET preferred)

Compensation: $2,000 - $3,000 monthly